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Woosh® Academy

Model using the Arc Brush, and the corner brush to create a cut crease eye look

How to create an easy 'cut crease' eye look

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Model using the Arc Brush, and the corner brush to create a cut crease eye look
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How to create an easy 'cut crease' eye look

Every now and then it's nice to deviate from your usual eye makeup routine. A cut crease eye shadow look may sound complicated, but it's incredibly simple with the right tool. The double-ended eye...

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Model using the even eye stencils and essential brush for an easy eyeliner look
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The power of Even Eye Stencils

A Public Service Announcement: You absolutely can create all of the fun holiday eye looks this year without Even Eye Stencils, but you really, really shouldn't.  These extremely handy, washable, re...

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'Basic' lettering in pink pattern
#wooshapproved

#Woosh Approved: The Best of the Basics

We get it, not everything (or everyone) takes pride in being "basic". The word has come to represent so many things that it's almost lost all meaning. But here at Woosh, we LOVE a good basic. A whi...

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Woman flexing her biceps
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Woosh to the rescue - helpful life hacks

Everyone is familiar with the concept of "spring cleaning" but at Woosh, we also like to engage in what we call "fall preparedness". The chaotic holiday season will be here any second, and the las...

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Dr. Ellen Marmur in a white coat and with her kids with the hashtag, WomenWhoWoosh
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#WomenWhoWoosh: Dr. Ellen Marmur

She's a dermatologist, the founder of a skincare line, a mom, and a very cool boss. There isn't anyone else in NYC that we want to talk to about skincare and we're thrilled to feature Dr. Ellen Mar...

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Model painting nails with pink nail polish
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How to Paint Your Nails & Skip the Salon

Ever wish you were better at painting your own nails? US TOO! After all, manicures can be expensive and there isn't always time to go to the salon.  That's why we enlisted the help of an expert to ...

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Drawings of bags with some colored in
fall

Woosh to the rescue - what bag to buy?

Handbags are like snowflakes, each unique in its own way... which is probably why most of us feel the need to own so many of them. Different seasons, settings, and circumstances all call for diff...

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Bonnie Colins and her child and an image of her child holding a cookie
#WomenWhoWoosh

#WomenWhoWoosh: Bonnie Collins

At Woosh, there are many women in our orbit who inspire us. But none perhaps quite as much as Bonnie Collins. Bonnie is a mom, a graphic designer, an event director, a social media manager, and th...

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Curved edge of the Arc Brush
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How to Get Instant Liner Looks with the Arc Brush

If brushing up on new makeup techniques isn't high on your list of priorities these days, no worries! We made an angled liner brush, the Arc Brush that lets you achieve dramatic eye looks without ...

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Collage of products: Protein powder, razor, eye mask, essential makeup brushes, and mobile app
essential brush set

Woosh Approved: Prepped, Prepared, & Pampered

Fall always feels like a new beginning. Whether it's back to school, back from vacation, or just back to reality in general, we've rounded up some of our favorite finds that will have you feeling b...

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