OUR MISSION
to create simplified beauty options that are clean and convenient
WHAT DOES "CLEAN" MEAN TO woosh?
Vegan & cruelty free | Dermatologist tested | Non-toxic Ingredients | Sustainable packaging
CLEAN BEAUTY FORMULAS MADE FOR SENSITIVE SKIN
Our gentle formulations are tested on sensitive skin by dermatologists,
ophthalmologist-tested, and free of harmful ingredients. We’re a vegan, cruelty-free
brand that cares about the planet, so you can feel good about looking good.
ALL OF THE GOOD STUFF. NONE OF THE BAD STUFF
- Shea Butter
- Antioxidants
- Vegan Bristles
- Coconut Alkanes
- Zinc Oxide
- Titanium Oxide
- Digitata Seed Oil
- Sodium Hyaluronate
- Ethically sourced Mica
- Parabens
- Sulfates
- PFAS
- Gluten
- Fragrance
- Formaldehydes
- Phthalates
- Cyclic Silicones
- BHA/BHT
EXPERIENCE GUILT-FREE TESTED BEAUTY
Cruelty Free
Derm-Tested
Ophthalmologist Tested
Hypoallergenic
Fragrance Free
UPGRADE TO VEGAN & SYNTHETIC BRUSHES
Our vegan, cruelty-free, synthetic bristles offer precise pigment pickup and application. Unlike other brands that still use animal hair, we believe in providing a cruelty-free alternative that doesn’t compromise on quality.
SUSTAINABLE BEAUTY: ECO-FRIENDLY PALETTES
We’re all about sustainability without sacrificing quality! That’s why our palettes are made with eco-
friendly paper board. Instead of contributing toward excess plastic waste, we help conserve natural
resources. Join us and make a positive change today!
OUR FEATURED CLEAN PRODUCTS