The Ease

Makeup Removal Tips You May Not Know

Makeup Removal Tips You May Not Know

As a beauty company made up of makeup enthusiasts, we spend a lot of time talking about how to put makeup on. But, it's equally important to feel c...

Give Your Lips A Pop of SUMMER

The best way to add an instant pop of color to any summer ensemble is with a Spin-On Lip Gloss. All 8 shades complement the beautiful sunny weather...

Take your makeup to the next level with Pre•Face

There are approximately 8,455 reasons why you need to incorporate Pre•Face primer into your makeup routine, but rather than get into all that, we t...

Woosh Approved: Summer Essentials

If Memorial Day gets here and you haven't scooped up a few fun new warm-weather essentials, is it even summer? Check out our latest roundup up of...

It's Prime time! Introducing... Pre • Face Primer!

Our secret weapon for flawless, longer-lasting makeup is here! After over a year of meticulous formulating, trying, testing, and tweaking, we are e...

Spin-On Gloss Shades IRL

If a picture is worth 1,000 words, a video is worth 1,000,000. So we wanted to show you how all eight of our silky, vegan, Spin-on glosses look on ...

Coverage Tips You NEED To Know

There are so many wonderful things about the Fold Out Face palette but if we HAD to choose just one, it's the coverage. Coverage, coverage coverage...

#Women Who Woosh: Dana McGlone

Beauty, brains, and the ability to (probably) survive in the wild! We're not saying that Dana McGlone is the perfect woman.... but we're also not s...

WooshApproved: Time to get away!

Have you been bitten by the travel bug? I think at this point we all ready to put up our OOO notifications. 😂 And there's nothing wrong with some ...

Make the move to a Fold Out Face

If you’re not sure whether the Fold Out Face is for you, here are a few reasons why we think you should give it a try: 1) It’s ALL the makeup you n...